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Turning opportunities into returns.

BRAND POSITIONING
PRINT

DIGITAL

WEB DESIGN

VIDEO

BUSINESS TEMPLATES

INSIGHTS REPORTS

SOCIAL MEDIA
 

Partnering with global utility businesses is key to the HomeServe growth strategy. However, with no B2B positioning or materials to help with this, how do you go about switching their lights on?

We first helped to define their B2B positioning which in turn created the end line ‘turning opportunities into returns’. We then analysed research and insights, turning these stats into a clear and simple story that ran through video, online, print and LinkedIn, which all helped to engage and inform prospective B2B customers around throughout the acquisition process.

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In addition to this, we help them shape bespoke creative strategies and concepts for specific customers. For example, a consumer app to bring the best of both businesses to homeowners.

We have produced lots of video and digital content to help HomeServe drive engagement with their customers.

Despite the current challenges, the work we have done to support the B2B strategy has seen an 100% uplift in engagement and helped them surpass their acquistion targets.

Sparkloop is one of those go-to agencies you take from job to job with you, as no matter which sector or challenge, they will always add value to the brief. No fuss, no delays, just the right solution, first time. It is unusual to find a small agency (with the benefits of value for money and a single point of contact) which can combine insightful strategic thinking, inspiration, organisation and excellent design work. Sparkloop manages to parcel all of that into a super-effective package which has never let me down.

Marketing Director, HomeServe